July 2022 European markets count wins and losses in 2021 Eurobike reaffirms strengthening position of e-bikes CONTENTS Eurobike 2022 Hackers slaan toe 3 Eurobike 2022 in an all-new environment New events, over 1,500 exhibitors and an eager international audience are ideal ingredients for Eurobike on its new location. General market overview 5 E-bike market share rapidly growing in Europe Over the past two years, bicycle electrification in Europe really picked up, editor-in-chief Jan-Willem van Schaik explains. No sign of market slowdown in Germany 7 No sign of market slowdown in Germany The 2021 market statistics show that Germany's e-bike and bicycle sales record during the 2020 pandemic was not just a hype. Dutch e-bike and bicycle market 10 Dutch sales dip as supply wanes, but prices soar Due to pandemic related delivery problems, the Dutch e-bike and bicycle market saw a record sales volume decline in 2021. EU bicycle and ebike imports 12 Hikes in both EU bicycle and e-bike imports To meet demand on Europe’s markets, the increase in e-bike imports is outperforming investments in local production. France, Spain, Italy and Switzerland 14 Supply problems bring mixed results in key markets Whilst France and Spain broke e-bike sales records Italy and Switzerland reported stabilising and stagnating markets in 2021. Austrian market breaks €1 billion barrier 16 Austrian market breaks €1 billion barrier Despite supply issues, champagne corks popped in Austria when the industry broke the €1 billion sales value barrier in 2021. Eastern Europe remains strong 18 Eastern Europe remains strong bike production hub The Czech Republic and Poland have become a large production base for western European e-bike and bicycle markets.